Something like 5 months ago Jared introduced this particular way of adding new pictures to the existing knits. I think it is a cool idea as it allows seeing the knit in the prospectus of actual wear it got.
Remember the unfortunate Phildar Jacket I’ve knitted back in March and then decided to give it away to my mum. Well, I finally took some pictures of it on her: only it is slightly modified nowadays as she removed the pockets (plans to put them back!) and doesn’t like the belt.